Thursday, January 8, 2009

ChemECO Wearfare

ChemECO Wearfare Est. 2008
The Crush Collection: Spring 2010-2011
Women’s-High End-Casual-Dress
“Eco-friendly fashion meets the eye for couture”





New fashion pioneer and upcoming designer Anthony Espinoza, brings a new flare to the fashion world with his awaited clothing line and precious baby, ChemECO Wearfare. He says it is the eco-conscious style guard that the fashion world has been waiting for because in this he will not only incorporate sustainable, environmentally friendly materials (like yes, hemp), but he hopes to put a new spotlight on the ever so famous “Go Green” slogan that has taken the world by storm.



“ChemECO Wearfare is play from the 2 words ‘chemical warfare’. Now I wanted to take something as dramatic as that and give it a twist and make it my own in terms to fashion by changing it very minutely. If we think about it I have created something new; taking something that has a bad meaning and making it good in a sense and it’s all tied in and intertwined with what the fashion world needs,” as stated by Espinoza.


Having said that it’s always a competition on the amount of money people are spending on what they wear and the materials that it is being made from, Espinoza wants to change the fashion industry completely. This new rave of the town designer hopes to bring people closer to the worlds of recycling, reusing and cleansing what needs to be cleaned up. “We have a lot of work to accomplish and I’m willing to be the pioneer of this start of a new way of living I call ‘ChemECO Wearfare’.” Anthony answered when asked about the economy.


Espinoza provides insight to his first collection, The Crush Collection, which features fashion apparel, handbags and clutches made of eco-friendly fabrics. For some, to be inspired by forms and patterns to exist in nature lends itself to the desire to conserve nature’s resources while still being young and playful. His collection will feature dresses (cocktail dresses, evening dresses) dress pants and skirts all being of a variety of styles and textiles , which include denim, soy, bamboo jersey, 100% organic cotton and are hand printed with water based inks, while others are made from materials such as silk and soy.


The handbags will be constructed of European hemp and denim as the base and bamboo wood will be used for the handles. The collection features eco chic bags that are made from hemp fiber that acts as a strengthener, which is a rapidly renewable plant that can be made into extremely strong fiber. “I want them to be useful for everyday as well as feel like they belong outside being carried around town part of nature where it came from. Now with means of using the hemp I was hoping for an ideal alternative for making eco friendly gear for harsh winters.” Espinoza said.


Along with his first collection, Espinoza will also be launching a rare line of eco accessories which seem like a life staple in everyday living. “It’s about finding balance with a loop of consumption where I closely examine ecology with everyday living and our personal needs,” the freshman designer affirmed. This is a real glam discovery to come across this Arizona designer who defies passing trends with both an earthy and shimmery take on true sustainable style.



If you classify as either an urban scavenger or a street-savvy recycler-er, than this jewelry recycling concoction might be the resource you are looking for with unique found objects and such metal pieces found and recycled to be reclaimed from constructed sites and lots. These pieces of jewelry aren’t for every fashion freak, but these clever designs are for the eco-fashionista whom not only refuses to settle for trends, but looks no further for that stylish spin these alchemized into treasures for adornment.


Espinoza also states, “I think these handcrafted unique and one-of-a-kind jewelry are a “piece” of art. Rings and necklaces compliment this by saying “that’s a great piece!” Also, being made from vintage and scrap materials this jewelry also uses up cycled and vintage materials give the pieces a down-to-earth and natural look.”



Anthony Elias Espinoza 2009

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